3 Examples of Mental Health Therapist Website Designs That Convert
Introduction
If you have a mental health practice, having a therapist website design that makes your clients feel safe is important. A website can be the first impression that someone has of your practice and can directly affect how they decide to work with you. If your site isn’t welcoming and easy to use, then people will likely choose not to pursue treatment with you. Here are some examples of websites that do just that:
Simple design.
It’s important to keep your therapist website design simple, because it will make it easier for your visitors to navigate and understand your site. It’s also a good idea to make sure that the content is easy read, so that users don’t feel overwhelmed by information overload.
Warm color scheme.
Warm colors are more inviting and relaxing. Colors like red, orange and yellow have a warm hue to them, which means they can invoke feelings of warmth and comfort. That’s why these hues are often used in mental health websites!
Cool colors are more professional and clinical. Blue, green and purple are cool-toned colors that typically inspire feelings of professionalism—they make you feel like you’re on a serious website about your health or well-being (aka not somewhere where you’d want to be off your meds).
Easy-to-find contact info.
You should also make sure your contact information is easy to find, whether you’re offering a phone number or an email address. It’s important that people can get in touch with you directly—and even if they don’t want to talk to anyone at the company, they’ll need some way of getting help. It might seem like a small detail, but showing that you’re willing and able to help your users has been shown time and again as one of the most effective ways to keep them coming back for more.
A good example of this is The Mending Corner’s website: www.themendingcorner.com
Photos of you.
Another great way to build trust and a connection with your visitors is by including photos of you. If this is an option for you, it’s important that these photos are professional and show your face up close. You don’t want to look like a ghost!
If it isn’t possible to include your own photo, then use other images of people who have been helped by the services provided on your website. These could be clients or people who have worked with you at some point in time (e.g., staff members).
In addition to using photos of yourself or others—particularly those who have benefited from what you do—you can also showcase locations where clients receive treatment services, such as medical facilities or schools where kids with behavioral issues attend therapy sessions every week.
Photos of clients.
A photo of a client can be an excellent way to show off the diversity of your work. It also shows potential clients that they can trust you with their own problems and issues. The photo should be a happy one, showing how much the client has improved after working with you.
Bridging The Gap uses several photos that go with their brand.
Clear navigation.
Navigation is one of the most important aspects of your site. It can be the difference between someone staying on your website or leaving straight away. Make sure to keep it simple, use clear labels and avoid dropdowns and other complicated navigation. Keep things consistent across the site so that people can easily navigate to all pages of your site.
Videos of you or people you’ve helped.
Having videos of you or people you’ve helped is another great way to connect with your audience. When people visit your mental health website, they want to get a feel for who you are and what you do. Videos give them that opportunity in an emotional way that simply reading about it won’t provide. Videos also show customers how their needs will be met by working with you—and maybe even show the results of your work!
You don’t have to be an expert videographer or producer to make this work; there are plenty of tools available that make it easy for anyone to create professional looking videos on their own (like those found on our list of free video editing software).
Testimonials from past clients.
A testimonial is a personal endorsement of your work. It’s the best way to show potential clients that you have helped others, and it can be a great way to build trust with them. You don’t need many testimonials on your website—just one or two will do the trick.
Keep in mind that while they’re an effective marketing tool, they should also be honest and authentic (you don’t want to mislead people by faking positive reviews). And remember that the client whose testimony you use should have actually been helped by your services—otherwise, what are they going to say?
Still in the health and wellness field, Monarch Health and Wellness has both a descriptive navigation and excellent testimonials posted on their website.
If you have a mental health practice, having a therapist website that makes your clients feel safe is important.
If you have a mental health practice, having a therapist website that makes your clients feel safe is important. Because of this, it’s crucial for your site to be easy to navigate and easy on the eyes.
Try using warm colors like browns and yellows—they are calming and inviting.
Make sure that the contact information is easily accessible from the homepage (or any page) so that people can find it quickly in case they have questions or want to schedule an appointment with you.
Add photos of yourself and your clients! This can help make visitors feel more comfortable before scheduling their first appointment with you. Also post testimonials from past clients who’ve been pleased with their experience as well as any other awards or recognitions your practice has received over time!
Conclusion
We hope you found our examples of mental health therapist website designs inspiring. The most important thing to remember is that if you want your site to be successful, it needs to be authentic. This isn’t just about using the right colors or fonts; it’s also about being yourself and sharing stories from your life that will connect with people who need help.
